Apple is surfing the same seas as many of its competitors. As one of the world’s larger retailers, it already knows that smart assistants chatbots, artificial intelligence, data analytics, wearables, 3D printing and mobile technologies are fundamentally changing both consumer shopping patterns and retailer behaviour, as evidenced in the latest Walker Sands Future of Retail report.
Shopping is yesterday
Not so long ago, if you wanted to buy something you’d jump into the car and head down to the mall and pick something up. You might visit a few times while thinking about larger purchases, then when it came time to buy you may have to wait a few weeks before the item was available to buy from the store. You may even need to convince a mate to help pick the item up in their truck.